Category: Branding
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Copywriting: A Tale of Two Faces
So the client is launching a new sub-brand and is pretty proud of their new logo. They want their social media presence to mirror this. Simple enough, right? There’s a catch though – the vintage serif fonts that are all the rage now have caught their eye, and any creative eye will agree, they don’t…
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Feline Good: Copywriting and UX Design
For Prototyping and Research, we were tasked with creating a prototype for an e-commerce website in Figma. Though this was done as a group of 3 and all of us were tasked with implementing our own respective pages, my primary role in the group was to create the majority of the copy across the site.…