Let’s be real, no one’s really doing anything new in Toronto real estate social media. Same tired listings and house tours. Same agents bragging about how they’re the best in their area and how many houses they’ve sold. My client and I had a vision and we executed this standout video-centric campaign in a sea of same.
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Instead of the same old-same, we strategically posted videos that actually delivered value. After all, a home buyer’s consumer journey often lasts a year, and they’re looking for guidance more than anything else. Guess what? Engagement skyrocketed 43% and reach followed suit with a 39% jump!
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